ES//
Dirección gráfica y fotográfica - Campaña global de adidas Football para la Copa del Mundial FIFA 2018.
 
En ambos casos se consolidó una imagen urbana e icónica, fusionando el fútbol con la dirección visual de adidas y celebrando el evento de fútbol más emocionante a nivel global.

EN//
Graphic and Photography Direction - adidas Global Campaign for FIFA World Cup 2018.
 
Both for the home and away kits, an urban and iconic image was consolidated, merging football with the visual direction of adidas to celebrate the most exciting Football event in the World.

Creative Direction: 
Adidas Brand Design / Football

Designers/Art Directors: 
Josh Illiah
Guilherme Heise Foerster
Ian Hutchison
Luis Callegari

Copywriter:
Conrad Theron

Project Manager:
Caitriona Morgan - Daniel Gent

Adidas Communication Marketing:
Julian Baetz

Agencies:
Die Zwei (Germany)
Adidas Global Markets

Photography:
Adidas Global Markets 

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